Music should move you...make you feel something. It's about expression and passion.
If you're getting a proper musical experience, you can feel it in your soul.
 

- Chris "Ludacris" Bridges

Expression, Passion and Superior Sound are at the core of the SOUL by Ludacris experience.

There are plenty of cool looking personal audio options available, but so few are able to provide true studio level sound quality without distorted, out of whack sound balance. On the flipside, most offerings that do provide a more professional audio experience neglect to infuse any style or personality into the look. But style and sound quality can coexist. SOUL by Ludacris is here to change the game.

Years of research by several of the audio industry's most prestigious engineers bring you a professional line of personal audio tools that masterfully balance elements such as world-class noise cancellation technology with superior sound quality, allowing you to experience the full range of your music. Pair that with an award winning design team and the expressive vision of world renowned artist Ludacris, and you get the first headphone that effectively merges style with professional acoustics.

SOUL by Ludacris presents a full suite of elite quality, stylish options aimed to please artists, producers, DJs, jetsetters and music snobs alike.

About Chris "Ludacris" Bridges

Boasting a collection of hits that spans over a decade, Chris "Ludacris" Bridges has sold more than 12 million albums domestically thanks to the blockbuster success of such singles as "Stand Up," "Get Back," "Number One Spot" and "Money Maker.” 2010’s acclaimed “Battle of the Sexes” album release brought more chart topping hits, including “How Low" and "My Chick Bad.” With an unrivaled match of lyrical acumen, wit and imagery, Ludacris has solidified himself as one of music’s premier entertainers. Although he’s best known for his infectious tunes, Ludacris has shown that he’s equally adept at writing powerful songs with serious subject matter, including runaways on "Runaway Love." This versatility and artistic complexity enabled Ludacris to make a seamless transition to acting. His global popularity soared with his work on the Fast & the Furious motion picture series, and his acclaimed performances in films such as Crash and Hustle & Flow plus noteworthy television roles (Law & Order: Special Victims Unit) have Hollywood and critics alike buzzing about his increasingly impressive screen resume. The SOUL by Ludacris audio line joins Ludacris’ Conjure Cognac and Disturbing Tha Peace Records as yet another successful venture of the business mogul.